The Indian T20 matches have been seen as a new trend in the world cricket. The role of the brand ambassadors who are the well known celebrities of India was being significant in promoting the popularity of the game.
The presence of the Indian celebrities off and on the field of IPL matches had add a celebrity value to the matches played. The presence of these brand ambassadors in the pavilions was an eye show for the audience and fans. The prestige of the team also depends upon the star value of the celebrity. The biggest is the star value of the celebrity, the biggest team support and popularity.
As for the Royal challengers Bangalore team of Vijay Mallia, Katrina Khaif and Deepika Padukone are the two brand ambassadors. Also with them stands the south stars Ramya and Upendra. The latest news is that Katrina Khaif due to her busy schedule had moved out from her position and Deepika Padukone will be the next brand ambassador for the Royal challengers.
The Delhi Dare Devils have got their brand Ambassador as the Khiladi man of India, Akshay Kumar who is a native of Delhi. The Mumbai Indians have got their brand ambassadors like Anil Kapoor, Kareena kapoor, Hrithik Roshan and Saif Ali Khan.
Saina Nehwal is the brand ambassador for the team Deccan Chargers. Shilpa Shetty is the owner and brand ambassador of the Rajastan Royals team along with Ila arun. Preity Zinta is the co-owner and brand ambassador of the team Kings XI Punjab along with the Punjabi singer Daler Mehndi.
